NUANS NEO Reloaded smartphone review

I don’t think that the situation with the virus and forced self-isolation bypassed anyone. Personally, she inspired me to pick up the old blanks of reviews and bring them to a logical result. I don’t remember exactly why, but it was Nuans NEO Reloaded that was put on the back burner, where it managed to get covered with a thick layer of dust since 2017.

NUANS NEO Reloaded smartphone review

I'm sure few people have heard of this manufacturer in principle. Trinity Inc. was founded in Japan in 2006. It currently employs 15 people. According to director Tetsumi Hoshikawa, the name Trinity does not have any religious connotations. The company only decided to demonstrate the unity of all its forces, knowledge and intentions in achieving one goal.

NUANS NEO Reloaded smartphone review

The main specialization is import, export, as well as joint production of peripheral equipment and accessories for mobile devices. Trinity is a distributor of unusual and colorful products from several companies. At the moment, the Japanese are collaborating with Bluelounge, Simplism, Catalyst, Weara and NuAns. Under the brand of the latter, the hero of my today's review was just released.

NUANS NEO Reloaded smartphone review

At the end of November 2015, in Japan and exclusively for Japan, the company's management officially introduced the version of the NuAns NEO smartphone based on Windows 10 Mobile. However, over the next year, the buyer stubbornly turned up his nose, in every possible way ignoring the smartphone with the dying operating system. According to Tetsumi Hoshikawa himself, 95% of potential customers wanted to see a "green robot" in NuAns NEO. Trinity quickly changed their shoes and rolled out a version with Android 7.1, and in order to minimize production costs, it was decided to bring the iron part of the smartphone up to modern standards, without affecting the appearance of the smartphone at all. As a result of the operational "reload" on February 20, 2017, the updated (new) NuAns NEO Reloaded rolled off the assembly line. He became the second and, unfortunately, the last smartphone in the history of Trinity. Recently, the management thanked all owners of their smartphones and officially announced the termination of any support for the NuAns NEO project from September 30 of this year. The true reasons, of course, are not named, but something tells me that, as in the case of other Japanese phone manufacturers (NEC, Casio, Hitachi, Toshiba, Panasonic), Trinity simply could not withstand the onslaught of numerous overseas competitors.

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

That is why I do not recommend considering this review as a guide to any action. Today I just want to tell you a short story of one small but unusual Japanese company that flashed on the horizon and sank without a trace in the ocean of serenity.

NUANS NEO Reloaded smartphone review

Concept

The main idea of ​​the small NuAns NEO collection is to customize the appearance of your smartphone, or rather its back, for yourself. To do this, the manufacturer offered a choice of a whole collection of removable rear covers divided in two, which received the original name Twotone. The owner of the phone could choose any two color options with different finishes and textures, thus creating their own original NuAns NEO. Yes, of course, we are not talking about something global in terms of Mazda. In fact, this is a replaceable back panel, somewhat reminiscent of a regular case, but with its own unique color and texture.

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

The split covers snap tightly into place on the phone's body, which has been marketed as the Core. It is noteworthy that the main body of the smartphone was assembled in China, while the replacement panels are exclusively in Japan. In the Windows version of NuAns NEO, the buyer was offered a choice of 8 options for top and the same number of bottom covers. Thus, out of 64 combinations, the future owner could choose one or several that he liked. In the Reloaded version, the designers offered an already richer set of 20 top and bottom pieces.

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

For the convenience of choosing on the official website of the company, it was possible to generate your future smartphone and, if necessary, immediately pay for the purchase. All panels were delivered simultaneously with the phone. The manufacturer did not need additional time to manufacture them. It is noteworthy that Trinity even made 3D layouts of both panels publicly available so that everyone could create their own unique version on a 3D printer.

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

From time to time, the company released unusual versions of the rear walls. So, for example, in the summer of 2018, the Japanese offered a golden option. Officially, the execution of the Gold Edition order took about two months from the moment of payment in the official Nuans online store, because during the production process, each cover was created from several layers of the thinnest sheets of gold, fastened by hand. The cost of each at that time was 24,800 yen.

NUANS NEO Reloaded smartphone review

Some Japanese companies have also taken part in expanding the collection of original backs for this smartphone. T-MBH (Takuya - Made By Hand), named after its creator Mr. Takuya Okamato, in Japan, has been manufacturing, or rather handcrafting, unique leather and imitation leather accessories since 2013. T-MBH's work resulted in 6 pairs of back panels made of monitor lizard, crocodile and ostrich skin. All samples are handmade.

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

Specifications

By Japanese standards at that time, NuAns NEO Reloaded had quite an average filling. Even if he did not reach the status of the flagship, but at the same time he did not trail behind. The smartphone had a 5.2" FullHD IGZO display from Sharp, an octa-core Qualcomm Snapdragon 625 2GHz processor, 3Gb of RAM and 32Gb of user memory, a 13Mpix main and 8Mpix front camera, a fingerprint scanner, a full range of communication capabilities, including GPS and NFC, a case, protected from dust and drops, and a 3450mAh battery.

NUANS NEO Reloaded smartphone review

NuAns NEO Reloaded, like its Windows predecessor, was sold without being tied to any operator, so it could be used without problems with any SIM card right out of the box. The smartphone works great with Russian 3G and LTE networks. The interface is fully translated into Russian, and intermediate updates came via Wi-Fi without any dancing with a tambourine. In general, the "Japanese" had a completely familiar set of characteristics of those times.

Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded

Интерфейс NuAns NEO Reloaded:

Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded

Packages

It is unacceptable that such an unusual smartphone is offered to the buyer in a regular box. This is exactly what Japanese designers thought and decided to hide the main body of the Core smartphone in a large oval cylindrical box, and each cover in its own smaller box. All boxes are made of fairly thick cardboard with plastic lids around the edges that can withstand more than a strong hand pressure.

NUANS NEO Reloaded smartphone review

Included with the smartphone is a USB-C cable (without a network adapter), a nano-microSIM adapter and instructions in Japanese.

NUANS NEO Reloaded smartphone review

First impressions. Design

In the era of smartphones with flexible displays and cameras built right into the screen, a phone with interchangeable back panels may seem like baby talk to some. However, you will agree that the very idea of ​​customizing the phone in such a non-trivial and relatively inexpensive way is perceived quite sensibly. In 2016, the first NuAns NEO looked more than original, given that Japanese phone manufacturers throughout their history have strived to stand out from the competition with an unusual appearance and rich color palette.

NUANS NEO Reloaded smartphone review

After the failure of the Windows version, Japanese customers gave Trinity a second chance. Updated to Android NuAns NEO Reloaded has become more attractive in appearance due to a richer selection of interchangeable panels. By the way, the panels from the Windows version were also suitable for the Reloaded version. Their cost ranged from 1400 to 1556 yen. In Japan, this is the price of a pretty good quality case. In fact, the average Japanese could change the style of their phone at least every week, depending on their mood.

NUANS NEO Reloaded smartphone review

By default, the phone came with a translucent plastic back cover. Until the moment I got my hands on it, it seemed to me that the manufacturer was selling NuAns NEO without it at all. In practice, it turns out that it would be possible to use a smartphone without buying additional panels.

Under the removable cover, the developer has provided a kind of pocket for a business card or bank card. An original and quite practical solution, as for me. As an example, the manufacturer left his branded "black mark" here.

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

Most of the space under the cover was taken up by a 3450mAh battery.

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

At the top, under a rubber plug, there are slots for a microSIM card and a memory card (maximum 1Tb). The plug is designed to protect the connectors from water drops. The phone does not provide full-fledged water protection, so it's not worth arguing with friends over beer that the phone will not drown in this very beer. The maximum that he is capable of is a light spring rain, and then preferably under an umbrella.

NUANS NEO Reloaded smartphone review

The phone that fell into my hands had black and white suede backs. The soft surface perfectly clings to the palm, leaving the phone no chance of slipping. The manufacturer allows you to wipe the surface of the panels with wet wipes without much risk. The weight of each cover is about 3-4 grams, depending on the material of the cover. At the base of any option is plastic.

NUANS NEO Reloaded smartphone review

It is noteworthy that the volume and power buttons are integrated into the top panel, and not into the phone, which might seem logical. However, the manufacturer considered it wiser to do the opposite, leaving only the contact group on the side of the smartphone.

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

The panels snap into place easily and tightly thanks to the rounded sidewalls. On the phone they sit monolithically without play, resting against each other and not crawling along the body. Looking at NuAns NEO Reloaded, one does not get the feeling that the developers have approached the issue "anyhow".

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

In my case, the phone received a contrasting black and white back wall with a soft, slightly fleecy surface and a corporate logo at the top. Now, when most manufacturers are trying to stand out from the crowd with colorful gradients, this way of self-expression, especially against the background of others, looks at least unusual. Competitors can only boast of a variety of "bumpers", which, firstly, make the smartphone thicker, and secondly, do not fit snugly against the body, making various sounds every now and then.

NUANS NEO Reloaded smartphone review

The face of NuAns NEO Reloaded is completely covered with DragonTrail Pro glass from the Japanese company Asahi Glass. The edges are curved on the sides, smoothly flowing into rounded sides. The shape of the smartphone case completely repeats the packaging from which it was taken out. The central part was occupied by a 5.2 "1080p display with an economical IGZO matrix from Sharp. In terms of autonomy, the device showed excellent results.

NUANS NEO Reloaded smartphone review

In my mode (1-1.5 hours of daily phone calls, a lot of social networks and the Internet in Chrome on 3G/LTE and Wi-Fi, mail and camera), it lasted about 2 days. To help the display came and a battery large enough for such dimensions. In terms of size, NuAns NEO Reloaded surpasses the compact record holder Sharp AQUOS R compact, released at the end of 2017. Nevertheless, it was quite comfortable to hold and work with the fingers of one hand on it.

NUANS NEO Reloaded smartphone review

When drawing their future smartphone, Japanese designers adhered to the once-classic style, where there is so much space above and below the display that even walk a horse. Good or bad, everyone decides for himself. For some, wide indents do not make much weather, while for others, give maximum framelessness. As for me, in this particular case, almost centimeter indents look quite harmonious, not particularly drawing attention to themselves.

NUANS NEO Reloaded smartphone review

At the top are the speaker, front camera, as well as proximity and light sensors. A fingerprint scanner is placed under the display as a separate rectangle. I didn't have any questions about his work. Registers new and recognizes saved fingerprints quickly, but no longer reacts to wet fingers.

NUANS NEO Reloaded smartphone review

The top edge of the phone is solid textured minimalism.

NUANS NEO Reloaded smartphone review

At the bottom end there is a 3.5 mm headphone jack, a microphone, a USB-C input and a speaker. The volume of the latter is enough to clearly hear the sound of the incoming signal on a noisy street.

NUANS NEO Reloaded smartphone review

On the right side, right under the pads of the right fingers, there are volume and power buttons.

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

Camera

The camera is definitely the weakest part of a smartphone. If the photos still from time to time turn out to be quite good, albeit slightly "sandy", then with the video, in general, there is a complete "seams". You can find fault with static images in terms of white balance, when even with good lighting, the brightness of the received photos is utterly underestimated in places. You have to either forcefully focus on dark objects in order to at least somehow make the image lighter, or manually twist the brightness level.

NUANS NEO Reloaded smartphone review

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

Примеры фотографий

Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded

Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded

13 megapixel sensor with f/2.0 aperture produces a maximum image resolution of 4160x3120p. The maximum video resolution is 1080p. The resolution is fine, but the biggest surprise for me was the frame rate - 16-17 fps. Getting quality video on NuAns NEO Reloaded is simply unrealistic. Plus, the sound really annoyed me. It seems that here it is recorded through some kind of sewer pipe. Disassemble nothing. It is better to see once than to tell about it ten times.

As a conclusion

The main message of the review - NuAnd NEO Reloaded - is already history. This is an attempt to stand out from the crowd outside the box and for relatively little money. One can ponder for a long time why the project lived for three years and was eventually forgotten. But, as they say, the dead are either good or nothing. You can gloat over the Japanese, who tried their hand at something that no one could realize either then or now, but, nevertheless, they did it. Progress does not stand still. It is likely that if they had devoted more time, attention and finances to this, the result would have been completely different. Moreover, in 2018, an attempt was even made to bring the project to the international market through the Mobile World Congress exhibition. But that's where it all kind of fizzled out. Only one thought comes to my mind - modern Japanese are afraid, complex, or simply do not know how to communicate with the rest of the world. After all, it would seem that what prevents you from reaching an agreement with foreign distributors and starting to supply a rather unusual product outside your country. Unfortunately, we will never know the true reason why NuAns NEO failed. Nevertheless, this smartphone managed to leave its colorful mark on the history of Japanese telecom. What do you think about NuAns NEO Reloaded? Would you like to visit us?

NUANS NEO Reloaded smartphone review

I don’t think that the situation with the virus and forced self-isolation bypassed anyone. Personally, she inspired me to pick up the old blanks of reviews and bring them to a logical result. I don’t remember exactly why, but it was Nuans NEO Reloaded that was put on the back burner, where it managed to get covered with a thick layer of dust since 2017.

NUANS NEO Reloaded smartphone review

I'm sure few people have heard of this manufacturer in principle. Trinity Inc. was founded in Japan in 2006. It currently employs 15 people. According to director Tetsumi Hoshikawa, the name Trinity does not have any religious connotations. The company only decided to demonstrate the unity of all its forces, knowledge and intentions in achieving one goal.

NUANS NEO Reloaded smartphone review

The main specialization is import, export, as well as joint production of peripheral equipment and accessories for mobile devices. Trinity is a distributor of unusual and colorful products from several companies. At the moment, the Japanese are collaborating with Bluelounge, Simplism, Catalyst, Weara and NuAns. Under the brand of the latter, the hero of my today's review was just released.

NUANS NEO Reloaded smartphone review

At the end of November 2015, in Japan and exclusively for Japan, the company's management officially introduced the version of the NuAns NEO smartphone based on Windows 10 Mobile. However, over the next year, the buyer stubbornly turned up his nose, in every possible way ignoring the smartphone with the dying operating system. According to Tetsumi Hoshikawa himself, 95% of potential customers wanted to see a "green robot" in NuAns NEO. Trinity quickly changed their shoes and rolled out a version with Android 7.1, and in order to minimize production costs, it was decided to bring the iron part of the smartphone up to modern standards, without affecting the appearance of the smartphone at all. As a result of the operational "reload" on February 20, 2017, the updated (new) NuAns NEO Reloaded rolled off the assembly line. He became the second and, unfortunately, the last smartphone in the history of Trinity. Recently, the management thanked all owners of their smartphones and officially announced the termination of any support for the NuAns NEO project from September 30 of this year. The true reasons, of course, are not named, but something tells me that, as in the case of other Japanese phone manufacturers (NEC, Casio, Hitachi, Toshiba, Panasonic), Trinity simply could not withstand the onslaught of numerous overseas competitors.

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

That is why I do not recommend considering this review as a guide to any action. Today I just want to tell you a short story of one small but unusual Japanese company that flashed on the horizon and sank without a trace in the ocean of serenity.

NUANS NEO Reloaded smartphone review

Concept

The main idea of ​​the small NuAns NEO collection is to customize the appearance of your smartphone, or rather its back, for yourself. To do this, the manufacturer offered a choice of a whole collection of removable rear covers divided in two, which received the original name Twotone. The owner of the phone could choose any two color options with different finishes and textures, thus creating their own original NuAns NEO. Yes, of course, we are not talking about something global in terms of Mazda. In fact, this is a replaceable back panel, somewhat reminiscent of a regular case, but with its own unique color and texture.

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

The split covers snap tightly into place on the phone's body, which has been marketed as the Core. It is noteworthy that the main body of the smartphone was assembled in China, while the replacement panels are exclusively in Japan. In the Windows version of NuAns NEO, the buyer was offered a choice of 8 options for top and the same number of bottom covers. Thus, out of 64 combinations, the future owner could choose one or several that he liked. In the Reloaded version, the designers offered an already richer set of 20 top and bottom pieces.

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

For the convenience of choosing on the official website of the company, it was possible to generate your future smartphone and, if necessary, immediately pay for the purchase. All panels were delivered simultaneously with the phone. The manufacturer did not need additional time to manufacture them. It is noteworthy that Trinity even made 3D layouts of both panels publicly available so that everyone could create their own unique version on a 3D printer.

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

From time to time, the company released unusual versions of the rear walls. So, for example, in the summer of 2018, the Japanese offered a golden option. Officially, the execution of the Gold Edition order took about two months from the moment of payment in the official Nuans online store, because during the production process, each cover was created from several layers of the thinnest sheets of gold, fastened by hand. The cost of each at that time was 24,800 yen.

NUANS NEO Reloaded smartphone review

Some Japanese companies have also taken part in expanding the collection of original backs for this smartphone. T-MBH (Takuya - Made By Hand), named after its creator Mr. Takuya Okamato, in Japan, has been manufacturing, or rather handcrafting, unique leather and imitation leather accessories since 2013. T-MBH's work resulted in 6 pairs of back panels made of monitor lizard, crocodile and ostrich skin. All samples are handmade.

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

Specifications

By Japanese standards at that time, NuAns NEO Reloaded had quite an average filling. Even if he did not reach the status of the flagship, but at the same time he did not trail behind. The smartphone had a 5.2" FullHD IGZO display from Sharp, an octa-core Qualcomm Snapdragon 625 2GHz processor, 3Gb of RAM and 32Gb of user memory, a 13Mpix main and 8Mpix front camera, a fingerprint scanner, a full range of communication capabilities, including GPS and NFC, a case, protected from dust and drops, and a 3450mAh battery.

NUANS NEO Reloaded smartphone review

NuAns NEO Reloaded, like its Windows predecessor, was sold without being tied to any operator, so it could be used without problems with any SIM card right out of the box. The smartphone works great with Russian 3G and LTE networks. The interface is fully translated into Russian, and intermediate updates came via Wi-Fi without any dancing with a tambourine. In general, the "Japanese" had a completely familiar set of characteristics of those times.

In mid-November 2018, NuAns NEO Reloaded received an update to Android 8.1 Oreo OS. This is where the global upgrades ended.

NUANS NEO Reloaded smartphone review

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

  • Operating system: Android 8.1 Oreo
  • Standards support: GSM, 3G, 4G LTE (Cat.4)
  • Processor: 2GHz octa-core Qualcomm Snapdragon 625 MSM8953
  • RAM: 3 Gb
  • ROM: 32 Gb
  • Display: 5.2", fullHD, 1920x1080 pix, 428ppi, IGZO, oleophobic coating, 16 million colors, DragonTrail Pro
  • Main camera: 13 Mpix, CMOS, Sony optics, autofocus, LED flash
  • Front camera: 8 Mpix, Sony optics, CMOS
  • Memory card support: microSDXC up to 1Tb
  • GPS
  • Wi-Fi a/b/g/n/ac
  • Bluetooth 4.1
  • NFC
  • USB Type-C 3.0 (Quick Charge 3.0 compatible)
  • 3.5 mm headphone jack
  • Fingerprint scanner
  • 2 microphones, noise reduction
  • FM radio
  • Drop-proof housing (IP54)
  • Battery: Li-Ion, 3450 mAh
  • Dimensions: 141.6x74.2x11.3mm
  • Weight: 150 g

Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded

Интерфейс NuAns NEO Reloaded:

Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded

Packages

It is unacceptable that such an unusual smartphone is offered to the buyer in a regular box. This is exactly what Japanese designers thought and decided to hide the main body of the Core smartphone in a large oval cylindrical box, and each cover in its own smaller box. All boxes are made of fairly thick cardboard with plastic lids around the edges that can withstand more than a strong hand pressure.

NUANS NEO Reloaded smartphone review

Included with the smartphone is a USB-C cable (without a network adapter), a nano-microSIM adapter and instructions in Japanese.

NUANS NEO Reloaded smartphone review

First impressions. Design

In the era of smartphones with flexible displays and cameras built right into the screen, a phone with interchangeable back panels may seem like baby talk to some. However, you will agree that the very idea of ​​customizing the phone in such a non-trivial and relatively inexpensive way is perceived quite sensibly. In 2016, the first NuAns NEO looked more than original, given that Japanese phone manufacturers throughout their history have strived to stand out from the competition with an unusual appearance and rich color palette.

NUANS NEO Reloaded smartphone review

After the failure of the Windows version, Japanese customers gave Trinity a second chance. Updated to Android NuAns NEO Reloaded has become more attractive in appearance due to a richer selection of interchangeable panels. By the way, the panels from the Windows version were also suitable for the Reloaded version. Their cost ranged from 1400 to 1556 yen. In Japan, this is the price of a pretty good quality case. In fact, the average Japanese could change the style of their phone at least every week, depending on their mood.

NUANS NEO Reloaded smartphone review

By default, the phone came with a translucent plastic back cover. Until the moment I got my hands on it, it seemed to me that the manufacturer was selling NuAns NEO without it at all. In practice, it turns out that it would be possible to use a smartphone without buying additional panels.

Under the removable cover, the developer has provided a kind of pocket for a business card or bank card. An original and quite practical solution, as for me. As an example, the manufacturer left his branded "black mark" here.

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

Most of the space under the cover was taken up by a 3450mAh battery.

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

At the top, under a rubber plug, there are slots for a microSIM card and a memory card (maximum 1Tb). The plug is designed to protect the connectors from water drops. The phone does not provide full-fledged water protection, so it's not worth arguing with friends over beer that the phone will not drown in this very beer. The maximum that he is capable of is a light spring rain, and then preferably under an umbrella.

NUANS NEO Reloaded smartphone review

The phone that fell into my hands had black and white suede backs. The soft surface perfectly clings to the palm, leaving the phone no chance of slipping. The manufacturer allows you to wipe the surface of the panels with wet wipes without much risk. The weight of each cover is about 3-4 grams, depending on the material of the cover. At the base of any option is plastic.

NUANS NEO Reloaded smartphone review

It is noteworthy that the volume and power buttons are integrated into the top panel, and not into the phone, which might seem logical. However, the manufacturer considered it wiser to do the opposite, leaving only the contact group on the side of the smartphone.

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

The panels snap into place easily and tightly thanks to the rounded sidewalls. On the phone they sit monolithically without play, resting against each other and not crawling along the body. Looking at NuAns NEO Reloaded, one does not get the feeling that the developers have approached the issue "anyhow".

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

In my case, the phone received a contrasting black and white back wall with a soft, slightly fleecy surface and a corporate logo at the top. Now, when most manufacturers are trying to stand out from the crowd with colorful gradients, this way of self-expression, especially against the background of others, looks at least unusual. Competitors can only boast of a variety of "bumpers", which, firstly, make the smartphone thicker, and secondly, do not fit snugly against the body, making various sounds every now and then.

NUANS NEO Reloaded smartphone review

The face of NuAns NEO Reloaded is completely covered with DragonTrail Pro glass from the Japanese company Asahi Glass. The edges are curved on the sides, smoothly flowing into rounded sides. The shape of the smartphone case completely repeats the packaging from which it was taken out. The central part was occupied by a 5.2 "1080p display with an economical IGZO matrix from Sharp. In terms of autonomy, the device showed excellent results.

NUANS NEO Reloaded smartphone review

In my mode (1-1.5 hours of daily phone calls, a lot of social networks and the Internet in Chrome on 3G/LTE and Wi-Fi, mail and camera), it lasted about 2 days. To help the display came and a battery large enough for such dimensions. In terms of size, NuAns NEO Reloaded surpasses the compact record holder Sharp AQUOS R compact, released at the end of 2017. Nevertheless, it was quite comfortable to hold and work with the fingers of one hand on it.

NUANS NEO Reloaded smartphone review

When drawing their future smartphone, Japanese designers adhered to the once-classic style, where there is so much space above and below the display that even walk a horse. Good or bad, everyone decides for himself. For some, wide indents do not make much weather, while for others, give maximum framelessness. As for me, in this particular case, almost centimeter indents look quite harmonious, not particularly drawing attention to themselves.

NUANS NEO Reloaded smartphone review

At the top are the speaker, front camera, as well as proximity and light sensors. A fingerprint scanner is placed under the display as a separate rectangle. I didn't have any questions about his work. Registers new and recognizes saved fingerprints quickly, but no longer reacts to wet fingers.

NUANS NEO Reloaded smartphone review

The top edge of the phone is solid textured minimalism.

NUANS NEO Reloaded smartphone review

At the bottom end there is a 3.5 mm headphone jack, a microphone, a USB-C input and a speaker. The volume of the latter is enough to clearly hear the sound of the incoming signal on a noisy street.

NUANS NEO Reloaded smartphone review

On the right side, right under the pads of the right fingers, there are volume and power buttons.

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

Camera

The camera is definitely the weakest part of a smartphone. If the photos still from time to time turn out to be quite good, albeit slightly "sandy", then with the video, in general, there is a complete "seams". You can find fault with static images in terms of white balance, when even with good lighting, the brightness of the received photos is utterly underestimated in places. You have to either forcefully focus on dark objects in order to at least somehow make the image lighter, or manually twist the brightness level.

NUANS NEO Reloaded smartphone review

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

Примеры фотографий

Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded

Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded

13 megapixel sensor with f/2.0 aperture produces a maximum image resolution of 4160x3120p. The maximum video resolution is 1080p. The resolution is fine, but the biggest surprise for me was the frame rate - 16-17 fps. Getting quality video on NuAns NEO Reloaded is simply unrealistic. Plus, the sound really annoyed me. It seems that here it is recorded through some kind of sewer pipe. Disassemble nothing. It is better to see once than to tell about it ten times.

As a conclusion

The main message of the review - NuAnd NEO Reloaded - is already history. This is an attempt to stand out from the crowd outside the box and for relatively little money. One can ponder for a long time why the project lived for three years and was eventually forgotten. But, as they say, the dead are either good or nothing. You can gloat over the Japanese, who tried their hand at something that no one could realize either then or now, but, nevertheless, they did it. Progress does not stand still. It is likely that if they had devoted more time, attention and finances to this, the result would have been completely different. Moreover, in 2018, an attempt was even made to bring the project to the international market through the Mobile World Congress exhibition. But that's where it all kind of fizzled out. Only one thought comes to my mind - modern Japanese are afraid, complex, or simply do not know how to communicate with the rest of the world. After all, it would seem that what prevents you from reaching an agreement with foreign distributors and starting to supply a rather unusual product outside your country. Unfortunately, we will never know the true reason why NuAns NEO failed. Nevertheless, this smartphone managed to leave its colorful mark on the history of Japanese telecom. What do you think about NuAns NEO Reloaded? Would you like to visit us?

NUANS NEO Reloaded smartphone review

I don’t think that the situation with the virus and forced self-isolation bypassed anyone. Personally, she inspired me to pick up the old blanks of reviews and bring them to a logical result. I don’t remember exactly why, but it was Nuans NEO Reloaded that was put on the back burner, where it managed to get covered with a thick layer of dust since 2017.

NUANS NEO Reloaded smartphone review

I'm sure few people have heard of this manufacturer in principle. Trinity Inc. was founded in Japan in 2006. It currently employs 15 people. According to director Tetsumi Hoshikawa, the name Trinity does not have any religious connotations. The company only decided to demonstrate the unity of all its forces, knowledge and intentions in achieving one goal.

NUANS NEO Reloaded smartphone review

The main specialization is import, export, as well as joint production of peripheral equipment and accessories for mobile devices. Trinity is a distributor of unusual and colorful products from several companies. At the moment, the Japanese are collaborating with Bluelounge, Simplism, Catalyst, Weara and NuAns. Under the brand of the latter, the hero of my today's review was just released.

NUANS NEO Reloaded smartphone review

At the end of November 2015, in Japan and exclusively for Japan, the company's management officially introduced the version of the NuAns NEO smartphone based on Windows 10 Mobile. However, over the next year, the buyer stubbornly turned up his nose, in every possible way ignoring the smartphone with the dying operating system. According to Tetsumi Hoshikawa himself, 95% of potential customers wanted to see a "green robot" in NuAns NEO. Trinity quickly changed their shoes and rolled out a version with Android 7.1, and in order to minimize production costs, it was decided to bring the iron part of the smartphone up to modern standards, without affecting the appearance of the smartphone at all. As a result of the operational "reload" on February 20, 2017, the updated (new) NuAns NEO Reloaded rolled off the assembly line. He became the second and, unfortunately, the last smartphone in the history of Trinity. Recently, the management thanked all owners of their smartphones and officially announced the termination of any support for the NuAns NEO project from September 30 of this year. The true reasons, of course, are not named, but something tells me that, as in the case of other Japanese phone manufacturers (NEC, Casio, Hitachi, Toshiba, Panasonic), Trinity simply could not withstand the onslaught of numerous overseas competitors.

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

That is why I do not recommend considering this review as a guide to any action. Today I just want to tell you a short story of one small but unusual Japanese company that flashed on the horizon and sank without a trace in the ocean of serenity.

NUANS NEO Reloaded smartphone review

Concept

The main idea of ​​the small NuAns NEO collection is to customize the appearance of your smartphone, or rather its back, for yourself. To do this, the manufacturer offered a choice of a whole collection of removable rear covers divided in two, which received the original name Twotone. The owner of the phone could choose any two color options with different finishes and textures, thus creating their own original NuAns NEO. Yes, of course, we are not talking about something global in terms of Mazda. In fact, this is a replaceable back panel, somewhat reminiscent of a regular case, but with its own unique color and texture.

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

The split covers snap tightly into place on the phone's body, which has been marketed as the Core. It is noteworthy that the main body of the smartphone was assembled in China, while the replacement panels are exclusively in Japan. In the Windows version of NuAns NEO, the buyer was offered a choice of 8 options for top and the same number of bottom covers. Thus, out of 64 combinations, the future owner could choose one or several that he liked. In the Reloaded version, the designers offered an already richer set of 20 top and bottom pieces.

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

For the convenience of choosing on the official website of the company, it was possible to generate your future smartphone and, if necessary, immediately pay for the purchase. All panels were delivered simultaneously with the phone. The manufacturer did not need additional time to manufacture them. It is noteworthy that Trinity even made 3D layouts of both panels publicly available so that everyone could create their own unique version on a 3D printer.

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

From time to time, the company released unusual versions of the rear walls. So, for example, in the summer of 2018, the Japanese offered a golden option. Officially, the execution of the Gold Edition order took about two months from the moment of payment in the official Nuans online store, because during the production process, each cover was created from several layers of the thinnest sheets of gold, fastened by hand. The cost of each at that time was 24,800 yen.

NUANS NEO Reloaded smartphone review

Some Japanese companies have also taken part in expanding the collection of original backs for this smartphone. T-MBH (Takuya - Made By Hand), named after its creator Mr. Takuya Okamato, in Japan, has been manufacturing, or rather handcrafting, unique leather and imitation leather accessories since 2013. T-MBH's work resulted in 6 pairs of back panels made of monitor lizard, crocodile and ostrich skin. All samples are handmade.

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

Specifications

By Japanese standards at that time, NuAns NEO Reloaded had quite an average filling. Even if he did not reach the status of the flagship, but at the same time he did not trail behind. The smartphone had a 5.2" FullHD IGZO display from Sharp, an octa-core Qualcomm Snapdragon 625 2GHz processor, 3Gb of RAM and 32Gb of user memory, a 13Mpix main and 8Mpix front camera, a fingerprint scanner, a full range of communication capabilities, including GPS and NFC, a case, protected from dust and drops, and a 3450mAh battery.

NUANS NEO Reloaded smartphone review

NuAns NEO Reloaded, like its Windows predecessor, was sold without being tied to any operator, so it could be used without problems with any SIM card right out of the box. The smartphone works great with Russian 3G and LTE networks. The interface is fully translated into Russian, and intermediate updates came via Wi-Fi without any dancing with a tambourine. In general, the "Japanese" had a completely familiar set of characteristics of those times.

In mid-November 2018, NuAns NEO Reloaded received an update to Android 8.1 Oreo OS. This is where the global upgrades ended.

NUANS NEO Reloaded smartphone review

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

  • Operating system: Android 8.1 Oreo
  • Standards support: GSM, 3G, 4G LTE (Cat.4)
  • Processor: 2GHz octa-core Qualcomm Snapdragon 625 MSM8953
  • RAM: 3 Gb
  • ROM: 32 Gb
  • Display: 5.2", fullHD, 1920x1080 pix, 428ppi, IGZO, oleophobic coating, 16 million colors, DragonTrail Pro
  • Main camera: 13 Mpix, CMOS, Sony optics, autofocus, LED flash
  • Front camera: 8 Mpix, Sony optics, CMOS
  • Memory card support: microSDXC up to 1Tb
  • GPS
  • Wi-Fi a/b/g/n/ac
  • Bluetooth 4.1
  • NFC
  • USB Type-C 3.0 (Quick Charge 3.0 compatible)
  • 3.5 mm headphone jack
  • Fingerprint scanner
  • 2 microphones, noise reduction
  • FM radio
  • Drop-proof housing (IP54)
  • Battery: Li-Ion, 3450 mAh
  • Dimensions: 141.6x74.2x11.3mm
  • Weight: 150 g

Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded

Интерфейс NuAns NEO Reloaded:

Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded

Packages

It is unacceptable that such an unusual smartphone is offered to the buyer in a regular box. This is exactly what Japanese designers thought and decided to hide the main body of the Core smartphone in a large oval cylindrical box, and each cover in its own smaller box. All boxes are made of fairly thick cardboard with plastic lids around the edges that can withstand more than a strong hand pressure.

NUANS NEO Reloaded smartphone review

Included with the smartphone is a USB-C cable (without a network adapter), a nano-microSIM adapter and instructions in Japanese.

NUANS NEO Reloaded smartphone review

First impressions. Design

In the era of smartphones with flexible displays and cameras built right into the screen, a phone with interchangeable back panels may seem like baby talk to some. However, you will agree that the very idea of ​​customizing the phone in such a non-trivial and relatively inexpensive way is perceived quite sensibly. In 2016, the first NuAns NEO looked more than original, given that Japanese phone manufacturers throughout their history have strived to stand out from the competition with an unusual appearance and rich color palette.

NUANS NEO Reloaded smartphone review

After the failure of the Windows version, Japanese customers gave Trinity a second chance. Updated to Android NuAns NEO Reloaded has become more attractive in appearance due to a richer selection of interchangeable panels. By the way, the panels from the Windows version were also suitable for the Reloaded version. Their cost ranged from 1400 to 1556 yen. In Japan, this is the price of a pretty good quality case. In fact, the average Japanese could change the style of their phone at least every week, depending on their mood.

NUANS NEO Reloaded smartphone review

By default, the phone came with a translucent plastic back cover. Until the moment I got my hands on it, it seemed to me that the manufacturer was selling NuAns NEO without it at all. In practice, it turns out that it would be possible to use a smartphone without buying additional panels.

Under the removable cover, the developer has provided a kind of pocket for a business card or bank card. An original and quite practical solution, as for me. As an example, the manufacturer left his branded "black mark" here.

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

Most of the space under the cover was taken up by a 3450mAh battery.

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

At the top, under a rubber plug, there are slots for a microSIM card and a memory card (maximum 1Tb). The plug is designed to protect the connectors from water drops. The phone does not provide full-fledged water protection, so it's not worth arguing with friends over beer that the phone will not drown in this very beer. The maximum that he is capable of is a light spring rain, and then preferably under an umbrella.

NUANS NEO Reloaded smartphone review

The phone that fell into my hands had black and white suede backs. The soft surface perfectly clings to the palm, leaving the phone no chance of slipping. The manufacturer allows you to wipe the surface of the panels with wet wipes without much risk. The weight of each cover is about 3-4 grams, depending on the material of the cover. At the base of any option is plastic.

NUANS NEO Reloaded smartphone review

It is noteworthy that the volume and power buttons are integrated into the top panel, and not into the phone, which might seem logical. However, the manufacturer considered it wiser to do the opposite, leaving only the contact group on the side of the smartphone.

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

The panels snap into place easily and tightly thanks to the rounded sidewalls. On the phone they sit monolithically without play, resting against each other and not crawling along the body. Looking at NuAns NEO Reloaded, one does not get the feeling that the developers have approached the issue "anyhow".

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

In my case, the phone received a contrasting black and white back wall with a soft, slightly fleecy surface and a corporate logo at the top. Now, when most manufacturers are trying to stand out from the crowd with colorful gradients, this way of self-expression, especially against the background of others, looks at least unusual. Competitors can only boast of a variety of "bumpers", which, firstly, make the smartphone thicker, and secondly, do not fit snugly against the body, making various sounds every now and then.

NUANS NEO Reloaded smartphone review

The face of NuAns NEO Reloaded is completely covered with DragonTrail Pro glass from the Japanese company Asahi Glass. The edges are curved on the sides, smoothly flowing into rounded sides. The shape of the smartphone case completely repeats the packaging from which it was taken out. The central part was occupied by a 5.2 "1080p display with an economical IGZO matrix from Sharp. In terms of autonomy, the device showed excellent results.

NUANS NEO Reloaded smartphone review

In my mode (1-1.5 hours of daily phone calls, a lot of social networks and the Internet in Chrome on 3G/LTE and Wi-Fi, mail and camera), it lasted about 2 days. To help the display came and a fairly large battery for such dimensions. In terms of size, NuAns NEO Reloaded surpasses the compact record holder Sharp AQUOS R compact, released at the end of 2017. Nevertheless, it was quite comfortable to hold and work with the fingers of one hand on it.

NUANS NEO Reloaded smartphone review

When drawing their future smartphone, Japanese designers adhered to the once-classic style, where there is so much space above and below the display that even walk a horse. Good or bad, everyone decides for himself. For some, wide indents do not make much weather, while for others, give maximum framelessness. As for me, in this particular case, almost centimeter indents look quite harmonious, not particularly drawing attention to themselves.

NUANS NEO Reloaded smartphone review

At the top are the speaker, front camera, as well as proximity and light sensors. A fingerprint scanner is placed under the display as a separate rectangle. I didn't have any questions about his work. Registers new and recognizes saved fingerprints quickly, but no longer reacts to wet fingers.

NUANS NEO Reloaded smartphone review

The top edge of the phone is solid textured minimalism.

NUANS NEO Reloaded smartphone review

At the bottom end there is a 3.5 mm headphone jack, a microphone, a USB-C input and a speaker. The volume of the latter is enough to clearly hear the sound of the incoming signal on a noisy street.

NUANS NEO Reloaded smartphone review

On the right side, right under the pads of the right fingers, there are volume and power buttons.

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

Camera

The camera is definitely the weakest part of a smartphone. If the photos still from time to time turn out to be quite good, albeit slightly "sandy", then with the video, in general, there is a complete "seams". You can find fault with static images in terms of white balance, when even with good lighting, the brightness of the received photos is utterly underestimated in places. You have to either forcefully focus on dark objects in order to at least somehow make the image lighter, or manually twist the brightness level.

NUANS NEO Reloaded smartphone review

NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review NUANS NEO Reloaded smartphone review

Примеры фотографий

Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded

Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded Обзор смартфона NUANS NEO Reloaded

13 megapixel sensor with f/2.0 aperture produces a maximum image resolution of 4160x3120p. The maximum video resolution is 1080p. The resolution is fine, but the biggest surprise for me was the frame rate - 16-17 fps. Getting quality video on NuAns NEO Reloaded is simply unrealistic. Plus, the sound really annoyed me. It seems that here it is recorded through some kind of sewer pipe. Disassemble nothing. It is better to see once than to talk about it ten times.

As a conclusion

The main message of the review - NuAnd NEO Reloaded - is already history. This is an attempt to stand out from the crowd outside the box and for relatively little money. One can ponder for a long time why the project lived for three years and was eventually forgotten. But, as they say, the dead are either good or nothing. You can gloat over the Japanese, who tried their hand at something that no one could realize either then or now, but, nevertheless, they did it. Progress does not stand still. It is likely that if they had devoted more time, attention and finances to this, the result would have been completely different. Moreover, in 2018, an attempt was even made to bring the project to the international market through the Mobile World Congress exhibition. But that's where it all kind of fizzled out. Only one thought comes to my mind - modern Japanese are afraid, complex, or simply do not know how to communicate with the rest of the world. After all, it would seem that what prevents you from reaching an agreement with foreign distributors and starting to supply a rather unusual product outside your country. Unfortunately, we will never know the real reason why NuAns NEO failed. Nevertheless, this smartphone managed to leave its colorful mark on the history of Japanese telecom. What do you think of NuAns NEO Reloaded? Would you like to visit us?

NUANS NEO Reloaded smartphone review

I don’t think that the situation with the virus and forced self-isolation bypassed anyone. Personally, she inspired me to pick up the old blanks of reviews and bring them to a logical result. I don’t remember exactly why, but it was Nuans NEO Reloaded that was put on the back burner, where it managed to get covered with a thick layer of dust since 2017.

I'm sure few people have heard of this manufacturer in principle. Trinity Inc. was founded in Japan in 2006. It currently employs 15 people. According to director Tetsumi Hoshikawa, the name Trinity does not have any religious connotations. The company only decided to demonstrate the unity of all its forces, knowledge and intentions in achieving one goal.

The main specialization is import, export, as well as joint production of peripheral equipment and accessories for mobile devices. Trinity is a distributor of unusual and colorful products from several companies. At the moment, the Japanese are collaborating with Bluelounge, Simplism, Catalyst, Weara and NuAns. Under the brand of the latter, the hero of my today's review was just released.

At the end of November 2015, in Japan and exclusively for Japan, the company's management officially introduced the version of the NuAns NEO smartphone based on Windows 10 Mobile. However, over the next year, the buyer stubbornly turned up his nose, in every possible way ignoring the smartphone with the dying operating system. According to Tetsumi Hoshikawa himself, 95% of potential customers wanted to see a "green robot" in NuAns NEO. Trinity quickly changed their shoes and rolled out a version with Android 7.1, and in order to minimize production costs, it was decided to bring the iron part of the smartphone up to modern standards, without affecting the appearance of the smartphone at all. As a result of the operational "reload" on February 20, 2017, the updated (new) NuAns NEO Reloaded rolled off the assembly line. He became the second and, unfortunately, the last smartphone in the history of Trinity. Recently, the management thanked all owners of their smartphones and officially announced the termination of any support for the NuAns NEO project from September 30 of this year. The true reasons, of course, are not named, but something tells me that, as in the case of other Japanese phone manufacturers (NEC, Casio, Hitachi, Toshiba, Panasonic), Trinity simply could not withstand the onslaught of numerous overseas competitors.

That is why I do not recommend considering this review as a guide to any action. Today I just want to tell you a short story of one small but unusual Japanese company that flashed on the horizon and sank without a trace in the ocean of serenity.

Concept

The main idea of ​​the small NuAns NEO collection is to customize the appearance of your smartphone, or rather its back, for yourself. To do this, the manufacturer offered a choice of a whole collection of removable rear covers divided in two, which received the original name Twotone. The owner of the phone could choose any two color options with different finishes and textures, thus creating their own original NuAns NEO. Yes, of course, we are not talking about something global in terms of Mazda design. In fact, this is a replaceable back panel, somewhat reminiscent of a regular case, but with its own unique color and texture.

The main idea of ​​the small NuAns NEO collection is to customize the appearance of your smartphone, or rather its back, for yourself. To do this, the manufacturer offered a choice of a whole collection of removable rear covers divided in two, which received the original name Twotone. The owner of the phone could choose any two color options with different finishes and textures, thus creating their own original NuAns NEO. Yes, of course, we are not talking about something global in terms of constructive Mazda Mazda . In fact, this is a replaceable back panel, somewhat reminiscent of a regular case, but with its own unique color and texture.

The split covers snap tightly into place on the phone's body, which has been marketed as the Core. It is noteworthy that the main body of the smartphone was assembled in China, while the replacement panels are exclusively in Japan. In the Windows version of NuAns NEO, the buyer was offered a choice of 8 options for top and the same number of bottom covers. Thus, out of 64 combinations, the future owner could choose one or several that he liked. In the Reloaded version, the designers offered an already richer set of 20 top and bottom pieces.

For the convenience of choosing on the official website of the company, it was possible to generate your future smartphone and, if necessary, immediately pay for the purchase. All panels were delivered simultaneously with the phone. The manufacturer did not need additional time to manufacture them. It is noteworthy that Trinity even made 3D layouts of both panels publicly available so that everyone could create their own unique version on a 3D printer.

From time to time, the company released unusual versions of the rear walls. So, for example, in the summer of 2018, the Japanese offered a golden option. Officially, the execution of the Gold Edition order took about two months from the moment of payment in the official Nuans online store, because during the production process, each cover was created from several layers of the thinnest sheets of gold, fastened by hand. The cost of each at that time was 24,800 yen.

Some Japanese companies have also taken part in expanding the collection of original backs for this smartphone. T-MBH (Takuya - Made By Hand), named after its creator Mr. Takuya Okamato, in Japan, has been manufacturing, or rather handcrafting, unique leather and imitation leather accessories since 2013. T-MBH's work resulted in 6 pairs of back panels made of monitor lizard, crocodile and ostrich skin. All samples are handmade.

Specifications

By Japanese standards at that time, NuAns NEO Reloaded had quite an average filling. Even if he did not reach the status of the flagship, but at the same time he did not trail behind. The smartphone had a 5.2" FullHD IGZO display from Sharp, an octa-core Qualcomm Snapdragon 625 2GHz processor, 3Gb of RAM and 32Gb of user memory, a 13Mpix main and 8Mpix front camera, a fingerprint scanner, a full range of communication capabilities, including GPS and NFC, a case, protected from dust and drops, and a 3450mAh battery.

NuAns NEO Reloaded, like its Windows predecessor, was sold without being tied to any operator, so it could be used without problems with any SIM card right out of the box. The smartphone works great with Russian 3G and LTE networks. The interface is fully translated into Russian, and intermediate updates came via Wi-Fi without any dancing with a tambourine. In general, the "Japanese" had a completely familiar set of characteristics of those times.

In mid-November 2018, NuAns NEO Reloaded received an update to Android 8.1 Oreo OS. This is where the global upgrades ended.

  • Operating system: Android 8.1 Oreo
  • Standards support: GSM, 3G, 4G LTE (Cat.4)
  • Processor: 2GHz octa-core Qualcomm Snapdragon 625 MSM8953
  • RAM: 3 Gb
  • ROM: 32 Gb
  • Display: 5.2", fullHD, 1920x1080 pix, 428ppi, IGZO, oleophobic coating, 16 million colors, DragonTrail Pro
  • Main camera: 13 Mpix, CMOS, Sony optics, autofocus, LED flash
  • Front camera: 8 Mpix, Sony optics, CMOS
  • Memory card support: microSDXC up to 1Tb
  • GPS
  • Wi-Fi a/b/g/n/ac
  • Bluetooth 4.1
  • NFC
  • USB Type-C 3.0 (Quick Charge 3.0 compatible)
  • 3.5 mm headphone jack
  • Fingerprint scanner
  • 2 microphones, noise reduction
  • FM radio
  • Drop-proof housing (IP54)
  • Battery: Li-Ion, 3450 mAh
  • Dimensions: 141.6x74.2x11.3mm
  • Weight: 150 g

NuAns NEO Reloaded interface:

Packages

It is unacceptable that such an unusual smartphone is offered to the buyer in a regular box. This is exactly what Japanese designers thought and decided to hide the main body of the Core smartphone in a large oval cylindrical box, and each cover in its own smaller box. All boxes are made of fairly thick cardboard with plastic lids around the edges that can withstand more than a strong hand pressure.

Included with the smartphone is a USB-C cable (without a network adapter), a nano-microSIM adapter and instructions in Japanese.

First impressions. Design

In the era of smartphones with flexible displays and cameras built right into the screen, a phone with interchangeable back panels may seem like baby talk to some. However, you will agree that the very idea of ​​customizing the phone in such a non-trivial and relatively inexpensive way is perceived quite sensibly. In 2016, the first NuAns NEO looked more than original, given that Japanese phone manufacturers throughout their history have strived to stand out from the competition with an unusual appearance and rich color palette.

After the failure of the Windows version, Japanese customers gave Trinity a second chance. Updated to Android NuAns NEO Reloaded has become more attractive in appearance due to a richer selection of interchangeable panels. By the way, the panels from the Windows version were also suitable for the Reloaded version. Their cost ranged from 1400 to 1556 yen. In Japan, this is the price of a pretty good quality case. In fact, the average Japanese could change the style of their phone at least every week, depending on their mood.

By default, the phone came with a translucent plastic back cover. Until the moment I got my hands on it, it seemed to me that the manufacturer was selling NuAns NEO without it at all. In practice, it turns out that it would be possible to use a smartphone without buying additional panels.

Under the removable cover, the developer has provided a kind of pocket for a business card or bank card. An original and quite practical solution, as for me. As an example, the manufacturer left his branded "black mark" here.

Most of the space under the cover was taken up by a 3450mAh battery.

At the top, under a rubber plug, there are slots for a microSIM card and a memory card (maximum 1Tb). The plug is designed to protect the connectors from water drops. The phone does not provide full-fledged water protection, so it's not worth arguing with friends over beer that the phone will not drown in this very beer. The maximum that he is capable of is a light spring rain, and then preferably under an umbrella.

The phone that fell into my hands had black and white suede backs. The soft surface perfectly clings to the palm, leaving the phone no chance of slipping. The manufacturer allows you to wipe the surface of the panels with wet wipes without much risk. The weight of each cover is about 3-4 grams, depending on the material of the cover. At the base of any option is plastic.

It is noteworthy that the volume and power buttons are integrated into the top panel, and not into the phone, which might seem logical. However, the manufacturer considered it wiser to do the opposite, leaving only the contact group on the side of the smartphone.

The panels snap into place easily and tightly thanks to the rounded sidewalls. On the phone they sit monolithically without play, resting against each other and not crawling along the body. Looking at NuAns NEO Reloaded, one does not get the feeling that the developers have approached the issue "anyhow".

In my case, the phone received a contrasting black and white back wall with a soft, slightly fleecy surface and a corporate logo at the top. Now, when most manufacturers are trying to stand out from the crowd with colorful gradients, this way of self-expression, especially against the background of others, looks at least unusual. Competitors can only boast of a variety of "bumpers", which, firstly, make the smartphone thicker, and secondly, do not fit snugly against the body, making various sounds every now and then.

The face of NuAns NEO Reloaded is completely covered with DragonTrail Pro glass from the Japanese company Asahi Glass. The edges are curved on the sides, smoothly flowing into rounded sides. The shape of the smartphone case completely repeats the packaging from which it was taken out. The central part was occupied by a 5.2 "1080p display with an economical IGZO matrix from Sharp. In terms of autonomy, the device showed excellent results.

In my mode (1-1.5 hours of daily phone calls, a lot of social networks and the Internet in Chrome on 3G/LTE and Wi-Fi, mail and camera), it lasted about 2 days. To help the display came and a battery large enough for such dimensions. In terms of size, NuAns NEO Reloaded surpasses the compact record holder Sharp AQUOS R compact, released at the end of 2017. Nevertheless, it was quite comfortable to hold and work with the fingers of one hand on it.

When drawing their future smartphone, Japanese designers adhered to the once-classic style, where there is so much space above and below the display that even walk a horse. Good or bad, everyone decides for himself. For some, wide indents do not make much weather, while for others, give maximum framelessness. As for me, in this particular case, almost centimeter indents look quite harmonious, not particularly drawing attention to themselves.

At the top are the speaker, front camera, as well as proximity and light sensors. A fingerprint scanner is placed under the display as a separate rectangle. I didn't have any questions about his work. Registers new and recognizes saved fingerprints quickly, but no longer reacts to wet fingers.

The top edge of the phone is solid textured minimalism.

At the bottom end there is a 3.5 mm headphone jack, a microphone, a USB-C input and a speaker. The volume of the latter is enough to clearly hear the sound of the incoming signal on a noisy street.

On the right side, right under the pads of the right fingers, there are volume and power buttons.

Camera

The camera is definitely the weakest part of a smartphone. If the photos still from time to time turn out to be quite good, albeit slightly "sandy", then with the video, in general, there is a complete "seams". You can find fault with static images in terms of white balance, when even with good lighting, the brightness of the received photos is utterly underestimated in places. You have to either forcefully focus on dark objects in order to at least somehow make the image lighter, or manually twist the brightness level.

Sample photos

13 megapixel sensor with f/2.0 aperture produces a maximum image resolution of 4160x3120p. The maximum video resolution is 1080p. The resolution is fine, but the biggest surprise for me was the frame rate - 16-17 fps. Getting quality video on NuAns NEO Reloaded is simply unrealistic. Plus, the sound really annoyed me. It seems that here it is recorded through some kind of sewer pipe. Disassemble nothing. It is better to see once than to tell about it ten times.

As a conclusion

The main message of the review - NuAnd NEO Reloaded - is already history. This is an attempt to stand out from the crowd outside the box and for relatively little money. One can ponder for a long time why the project lived for three years and was eventually forgotten. But, as they say, the dead are either good or nothing. You can gloat over the Japanese, who tried their hand at something that no one could realize either then or now, but, nevertheless, they did it. Progress does not stand still. It is likely that if they had devoted more time, attention and finances to this, the result would have been completely different. Moreover, in 2018, an attempt was even made to bring the project to the international market through the Mobile World Congress exhibition. But that's where it all kind of fizzled out. Only one thought comes to my mind - modern Japanese are afraid, complex, or simply do not know how to communicate with the rest of the world. After all, it would seem that what prevents you from reaching an agreement with foreign distributors and starting to supply a rather unusual product outside your country. Unfortunately, we will never know the true reason why NuAns NEO failed. Nevertheless, this smartphone managed to leave its colorful mark on the history of Japanese telecom. What do you think about NuAns NEO Reloaded? Would you like to visit us?